Korean regulators on Thursday fined domestic mobile phone manufacturers and
carriers 45.3 billion won (roughly $40.2 million) for price-fixing and consumer
fraud. According to the Fair Trade Commission, the companies secretly agreed to
inflate the prices of cell phones while advertising offers with considerable
incentives. The companies’ actions apparently tricked consumers into thinking
they were buying a new phone for a bargain. “Companies took advantage of the
complicated price setting practice in the mobile telecommunications sector to
trick consumers,” an FTC official said. The Korea Times reported that
Samsung, LG, Pantech, SK Telecom, KT and LG Uplus have all been find for their
role in the scheme. In addition to the fine, the companies have been ordered to
release information concerning the incentives they offered consumers, and they
have been banned from offering such incentives in the future. SK Telecom was
given the largest fine of 20.2 billion won, followed by Samsung with 14.2
billion won and KT at 5.1 billion won.


11:40 AM
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