Friday, March 9, 2012

Facebook releases Interest List feature, turns newsfeed into a personalized newspaper



Facebook has announced a new tool called the Interest List feature which will help you turn your newsfeed into a personalized newspaper. It will be rolled out in the coming weeks and will allow users to curate a list in which they can subscribe to their friends, celebrities, brands, college, industry players and to almost every other section present on the social network.
Interest lists can help you turn Facebook into your own personalized newspaper, with special sections—or feeds—for topics that matter to you. You can find traditional news sections like Business, Sports and Style or get much more personalized—like Tech News, NBA Players, and Art Critics.
Read on to learn how it works…The Interest List feature on Facebook is sort of reminiscent of Twitter’s list feature or Google’s Reader that provides a small digest of your subscribed social news. Its pretty obvious that people have a different perspective for these networks as they take them as, let’s say knowledge oriented sites, places where people actually come up to find out or to read about what’s happening at their favorite companies. Whereas Facebook is by and large is still perceived as leisure network, where people need and literally spend loads of time to do tons of other non-serious stuff such as commenting on wall posts, checking out pictures of their buddies and to mention the least, there are a gazillion gaming apps present on this network.
Facebook is definitely trying to fill up the sections where it has been lacking. With the addition of Interest List feature, Facebook is trying to catch the attention of those who have so far resorted to other networks such as Twitter or Google+ Circles in lieu of getting personalized information. This ‘personalized information’ has been a trending feature and no matter how late Facebook has gotten to incorporate this feature, it is still going to earn itself some respect from its massive user base and of course, advertising dollars.


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